Twitter Marketing - 10 Tips for More Followers

Twitter Marketing

Many marketing and social media executives speak mainly of Facebook, Instagram and Linkedin. The microblogging service "Twitter" is often behind for many. Twitter is in many cases "obedient" with the least possible effort. This attitude is certainly true for some industries and companies, but there are many companies for which a professional Twitter marketing pays off.

Who should deal with Twitter?
As a rule, the use of social media channels should be preceded by an analysis of which target group is represented in which social media channels. If the analysis reveals that Twitter has strongly established itself in the relevant target group, this channel should by no means only be run as an afterthought but should be thoughtfully and with great dedication. This is especially the case for companies that deal directly with end customers with their products.

Tips To Get More Twitter Followers 

1. Make a good impression

The Twitter appearance should conform to the corporate design of the company and provide as much information about the company as possible. Profile and background image should be professionally designed and represent the company in the best possible way. Also, the possibility to learn more about the company should be present by the information on all additional channels is pointed, which still serves the enterprise: Homepage, Facebook.

2. Finding Followers through Relevant Tweets

Once the Twitter account has been set up, it is important to find relevant followers.
For this, your page should always be kept up-to-date with relevant tweets.
Tweets containing only advertisements are of no use to followers. Importantly, a good mix of promotional news and other topics that are meaningful to the target audience. If you find additional information, you often come back to the site and recommend it to others.

3. Embed Twitter Feed On Website

Combining the advertising potential of your social and digital platforms is a fabulous approach to incur significant audience participation. One analyzed and tried methods of accomplishing this aim is to embed Twitter feed on your brand's official site.

It can help you display continuous social proof to your website visitors any time they land on your site. If you upload Twitter feeds onto your site, you mainly display user-generated Twitter testimonials, reviews, pictures, videos, etc., will help you reinforce the total confidence users have on your brand.

Additionally, it's an excellent way to push in prospective traffic on your site that might result in significant conversions.

This assists you to enhance the search engine optimization performance of your website, thereby increasing its natural visibility among your target audience.  All this contributes to enhanced sales and earnings for your organization.

"Also Read - How to Embed Twitter Feed On Website "

4. Followers find through significant retweets

Those who want to draw attention to themselves should not only be fixated on their own page but leave their '"traces" in the Twitter network. Twitter is full of interesting and topical pages that are worth pursuing. Let's go, follow these pages for yourself and leave retweets. In this way, you increase your awareness, arouse interest in your information, gain followers and also get more retweets of the pages you visit.

5. Create loyal followers

Create with your tweets a good variety of relevant target group-specific information, insights into your business, advertising for your business, Retweets, entertainment in the form of funny stories or cartoons and actions or competitions. Who knows what he will find good information with you, comes back and says it on.

6. Avoid Boredom Avoid being bored

By the nature and sequence of your tweets. Keep your tweets interesting with pictures and videos. But be careful, use them specifically, because Twitter is characterized by its short messages, which can be read anytime, anywhere.

7. Optimally serve different target groups

Twitter has the function of creating lists in order to categorize different target groups. You should make use of this in order to serve the target groups with precisely coordinated information in this way.

8. Using hashtags in a targeted manner

Highlighting certain keywords with a hashtag is a good thing. A hashtag is a term or phrase marked # by a double-cross, which is better located on Twitter using this ticker and makes the tweet relevant to that keyword. However, it is important to use this hashtag specifically, and not to provide the entire tweet with hashtags, so that the flow of reading is inhibited.

9. News impresses

If there is any news in the company that is foreseeably outside business hours, then you should make sure that these can be announced. For this, there is the possibility of accurate dating.

10. Editorial plans give structure

Useful for the Twitter organization is an editorial plan that captures both the topics/content to write to, as well as the frequency and timing. Too many tweets overload the follower and he no longer perceives the individual tweet. Tweets at wrong times are also lost. In principle, publishing during the day when the followers are sitting at the computer is an advantage. However, depending on the target group, own experiences may also prove that other times are optimal, for example late in the evening when the followers have time to chat and browse.

Find out if Twitter is used by your target audience. With specific dedication and patience, you can build a good follower and future customer base here.